About Us

Hi there!

I'm Lorena and welcome to Generous Intentions.

I am a wife, daughter, dog mom, sister, among many other things. In 2019 I married my high school sweetheart (after 10 years of dating) and we adopted our fur baby Axel Croix on our honeymoon in St Croix, USVI. It was the best spur of the moment decision I have ever made!

Professionally I am an engineer and prior to launching GI I had no training or experience in running a business. I am a passionate animal lover and although I have done my fair share of advocating against their suffering, I wanted to do more. So I founded Generous Intentions with the intention of supporting those who are also showing up for the animals.

I also care about people and I am concerned with the state of our planet. I saw a disconnect between consumerism and empathy and I didn't want to create a business that fed into it. So in my search for a business model that aligned with my values, I came across the Fair Trade movement and the many businesses already taking part. These businesses uphold the Fair Trade principles that provide a business model that is fair, ethical, and sustainable. I knew immediately this was something I wanted to be a part of.

Thus, Generous Intentions grew from an urge to do more for animals to a mission of working towards a more conscious and kinder world for all.

Thank you for joining me on this journey! Together we will make a difference.

With love,